Search Created with Sketch.
Announcements
News

Atlas Obscura welcomes two seasoned professionals to its board of directors

December 01,2025

As Atlas Obscura rounds out a strong 2025 and builds for the future, the travel community company welcomes two world-class professionals to its board. 

The new Common Directors are Sim Blaustein and Gabor Cselle. 

“We welcome Sim and Gabor, two individuals who understand the culture and promise of Atlas Obscura as well as how to grow and build profitable start-ups,” said Louise Story, the chief executive of Atlas Obscura. “Onward we go.”

Sim Blaustein is a Founding Partner at 1745 Ventures, the manager of the BDMI Continuation Fund, which is a holder of shares of Common Stock of the Company. Previously he was a Partner at Bertelsmann’s BDMI, which he joined in 2012 after co-founding the seed fund High Line Venture Partners. Sim has been in venture capital and startups since the start of his career, with current investments including Antenna, Letterhead, Omaze, Suzy and TVScientific. Notable exits from his time at BDMI include Barkbox (IPO), Pathmatics (acquired by Sensor Tower), Podsights (acquired by Spotify), Jukin Media (acquired by Trusted Media Brands), Food52 (acquired by TCG), StyleHaul (acquired by RTL Group), and Dramafever (acquired by Softbank). Sim holds an MBA from MIT Sloan and an engineering degree from The Cooper Union, where he graduated summa cum laude. A native New Yorker and graduate of Stuyvesant High School, Sim enjoys leading history and food tours of his hometown in Brooklyn.

 

Gabor Cselle is a Member of the Strategy Team at OpenAI, where he works on automation and safety products such as Guardrails and Agent Builder. Previously, as a Director at Google’s Area 120 incubator, he guided the development and launch of new consumer and prosumer products. He is a serial entrepreneur who founded three startups—T2, Namo Media, and reMail—with successful exits to Twitter and Google. After Twitter acquired ads startup Namo Media in 2014, he led work on ad products, trends, and the logged-out homepage. He also founded reMail, a mobile-first email client acquired by Google, and helped integrate its ideas into Inbox by Gmail. Earlier in his career, he served as VP of Engineering at Xobni, a top-ranked Outlook plugin for email search and social analytics. He holds a Master’s degree in Computer Science from ETH Zurich.

Blaustein and Cselle were voted to become the Common Directors of Atlas Obscura, by the holders of the majority of issued and outstanding common shares of the company.